Content Strategy

I've had extensive experience as a content consultant for companies that range from real estate to lifestyle and service; I've also had 7+ years of experience as an editorial producer for top entertainment and lifestyle publication sites, including Seventeen, Lifetime Television, Country Living magazine, and Harpers Bazaar.

I specialize in:

• developing and creating compelling, brand-aware online content;
• researching, developing and identifying new features based on emerging technologies, industry trends, and business goals; 
• Identifying what's next and what's ideal for content and project goals rather than focusing on what everyone else is doing;
• collaborating closely with executive, editorial, sales/marketing, PR, design and technical teams and other stakeholders to express editorial/brand vision and voice across a variety of platforms.
• Long-range editorial planning and social media strategy;
• identifying and managing editorial teams;
• creating, launching and redesigning destination content sites;
• finding the right place online for print, brick-and-mortar, and other traditionally non-digital brands.